Who wouldn't want a pocket-sized Sith Lord or perhaps a stormtrooper who is just a little short? Especially when that tiny little servant of the Dark Side can serve you in your time of need.
With the Rebel Alliance? No problem, we have Jedi Master Yoda, ready and waiting for you! These cell phone charms are specially programmed to spin and light up in reaction to the frequency emitted by a ringing cell phone.
This makes them deliciously evil in places where you shouldn't have your cell phone, such as but not limited to: boring office meetings, that class you have to take to graduate, funerals for relatives you barely knew, your godchild's god-awful ballet recital, and time-share presentations that you're only attending to get the free boat...
or maybe the mystery box.
(The mystery box could be anything! It could even be a boat! You know how much we wanted one of those!) Hang your Yoda, Vader, or Stormtrooper charm on your jacket, computer bag, navel ring, etc., and whenever you get a call on your cell, it will spin around and the little lights near its base will flash.
You can leave your phone on silent, tucked in your pocket, and pretend to be paying rapt attention to your boss as he drones on about this new technology they call Twitter and how your business is going to harness the power of social media.
When your charm spins, you make a quick exit, feigning a potty emergency, and rush to safety to answer that important phone call about saving the galaxy.